Leader of the media measurement market in Russia
Media monitoring and analysis 2009 – 2014
  • Daily blog and social media monitoring
  • Instant alerts
  • Regular analytical reports assessing PR efficiency
  • Topical case studies

Rusnano is a state-controlled corporation established in 2007 to promote nanotechnologies. The company’s key business is investing in privately-owned projects to create new nanotechnology production.

Ex Libris team prepared a suite of solutions that allowed building a framework to assess the media coverage and arrange daily efforts in order to spot exposures and risks for the company reputation. Ex Libris and RUSNANO jointly worked to respond to posts in the blogosphere, looked for solutions in ambiguous problematic aspects and discussed them, and were also engaged in numerous off-the-schedule one-time research tasks.