Visualized analytical reports
An in-depth analysis of media stories based on a set of optional indicators.
We meet the high standards of data visualization and know how to display data in the most efficient and understandable way through infographics. Our analytical reports can be presented straight to top executives or used during company presentations.
Reports are made for a certain period of time, and rely on the results of a PR campaign or on request. Materials are provided in a visualized form and cover simple and integral metrics of communications activity (Top Story, CPM, Brand Density, Media Quality, Media Presence, Media Favourability, PR Value, Media Outreach, etc), Perfectness Rate Model, media loyalty ratings, journalists, bloggers, KM penetration analysis, and focal topics.